A serene green was named the official color of 2017 because the world is ‘very stressful and very tense’

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“We know what kind of world we are living in: one that is very stressful and very tense,” Leatrice Eiseman, the executive director of the Pantone Color Institute, told The New York Times. “This is the color of hopefulness, and of our connection to nature. It speaks to what we call the ‘re’ words: regenerate, refresh, revitalize, renew. Every spring we enter a new cycle, and new shoots come from the ground. It is something life affirming to look forward to.”

http://www.businessinsider.com/2017-pantone-color-of-the-year-greenery-2016-12?utm_content=buffer88344&utm_medium=social&utm_source=facebook.com&utm_campaign=buffer

A serene green was named the official color of 2017 because the world is ‘very stressful and very tense’

Is There Some Reason Millennial Women Love This Color?

When did not-pink pink get so ubiquitous, and what does it mean?

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“im in a grouptext about how everything looks like this now,” MTV writer Darcie Wilder tweeted on Friday of the salmon shade that has taken over fashion and graphic design, from Thinx ads to Glossier campaigns to the cover of Kinfolk and the logos for Acne and the Wing, which bills itself as “a home base for women on their way.” Her followers immediately responded with even more examples: vibrator ads, Mansur Gavriel boxes, the Everlane newsletter. The titration of actual pinkness varies a little, but it’s still a fairly narrow spectrum — from salmon mousse to gravlax, to extend the metaphor.

http://nymag.com/thecut/2016/07/non-pink-pink-color-trend-fashion-design.html

Is There Some Reason Millennial Women Love This Color?

¿A QUÉ SABEN LOS COLORES? LA CAFETERÍA PANTONE

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¿Te imaginas poder comer a través de la carta de colores de Pantone? Esta es la propuesta que nos hace el Forum Grimaldi de Montecarlo. Y es que hasta el 9 de septiembre se ha instalado en el recinto una cafetería efímera, color Pantone 18-1764 color (rojo Monte Carlo),  en la que se nos invita a vivir una completa experiencia culinaria multisensorial en el que los productos se eligen por su color. De esta manera se puede elegir entre un café negro Pantone 19-11, un eclair de chocolate Pantone 19-1625 o una ensalada verde Pantone 15-5534La combinación de colores sólidos se extiende de los alimentos y a las bebidas al mobiliario, servilletas, tazas y máquinas de café. “En una cultura obsesionada por el diseño, los alimentos nos proporcionan una vía más para la expresión artística”, afirma Laurie Pressman, vicepresidente del Instituto Pantone Color. “La presentación –añade- es tan clave como el sabor de los alimentos. […] Cada color tiene su propio sabor, olor, textura y personalidad, todos aquí se une para inspirar el alma y abrir el apetito”. ¿Qué te apetece tomar?

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http://www.itfashion.com/cultura/arte-y-parte/a-que-saben-los-colores-la-cafeteria-pantone/

¿A QUÉ SABEN LOS COLORES? LA CAFETERÍA PANTONE